I created and designed the logo for a new sitcom starring Kirstie Alley to convey a glamorous look of a broadway star character.
I was also responsible to come up with the logo animation that was used in multiple promos and digital marketing.
Final logo on sound stage in LA
3d render of the final logo
Created and Designed the logo Kirstie Alley's sitcom for TV Land.
This is the animation test to be used on multiple promotional spots on Air.
Design and Art Direction: Alysson castro
Creative Direction: Michael Waldron
3D/2D compositing and animation: Kurt Hartman
Production: TV Land
Sight seeing bus warp.
Subway two sheets
Logo usage on press kit and premium products
Cocktail shaker and martini glasses
T-shirt and tote bag