Mr. Harmstrong was a small studio created by school friends, Alysson Castro and Pantelis Nikolaides, that once decided to take on the big guys. We wanted to enjoy our work and have fun at the same time, So we created a fictitious persona, Mr. Harmstrong, as our "CEO".
The Success of Mr. Harmstrong, gave us the opportunity to achieve our career goals and to work on multiple projects.
Our CEO, Mr. Harmstrong, has retired but Alysson and his friend Pantelis kept their long distance friendship and moved on to their solo creative careers.
Mister Harmstrong believes in not being so serious... seriously:) He trusts his employees to come up with the best representation of his philosophy.... and they deliver!
Who is Mr. Harmstrong?
Mr. Harmstrong is a made up name inspired by Henry Jackson Jr. (December 12, 1912 – October 24, 1988) an American professional boxer and a world boxing champion who fought under the name Henry Armstrong. Armstrong was one of the few fighters to win in three or more different divisions: featherweight, lightweight and welterweight. He defended his welterweight title a total of nineteen times.
We decided to create our logo inspired by a very stylized 20's like typography and an adaptation of our "Coat of Arms" crest.
Front and back of our square shape business cards.
Adding type and punching each other in the name of the brand.
Logo Design for our fighting passion. Jiu Jitsu is the art of submission. Nothing represents better than a tight knot.